Tarot's Digital Evolution. Call for Ideas, Suggestions, Likes & Dislikes

danieljuk

"Companies" can afford to if they are large enough.
You'll find that small independent developers, like myself, just don't have the money & time to cover all the mobile platforms out there.
Why did I pick iOS? Here's 3 good articles which help explain:
http://techcrunch.com/2013/11/16/the-state-of-the-art/
http://andrewchen.co/why-android-de...the-best-new-apps-are-all-going-iphone-first/
http://www.tomshardware.com/news/Android-Piracy-DRM-Dead-Trigger-Google-PLAY,16497.html
The last article about the piracy problem should be of concern to the Deck Artists out there.

Best to focus on one, make it as good as it can be and support it well.

I hoping that this thread will help myself and others make their Apps as good as they can be.

Callanish

But all of those articles are by people who are pro ios, they are biased. It's not a careful comparison of both by someone attempting to be neutral. The last part is not true, there is an Android Application Licensing service and some of the digital tarot decks I own check you have a licence to use when you open them (especially from the major publishing houses). You sometimes need a constant internet connection to use them (to check you are entitled, which is a pain to be truthful) People have jail broken iphones with apps they have put on or copied off themselves, it happens in both areas.

I think you are being short sighted ultimately. Yes when you start out perhaps focus on one but I was a big fan of your site in it's early days and spent quite a lot of money on it but it has no Android presence. I found alternatives with websites and Android support. At which point is the cost /time of making an app outweighed by the loss of Android customers / revenue because there will be a point that happens. There is a lot of people with those very cheap tablets with Android and the play store and suddenly lots of tarot / lenormand / oracle apps with a pay per spread service included, it's not a coincidence. They are a total rip off ultimately but there is business there.

However I should add that outside of the Android / ios apps, I wouldn't personally bother with Windows or Blackberry 10, just not enough users / revenue spending to make it worthwhile.

I like to be able to use decks on both my Android/ ios devices and willing to pay for those apps for the premium or pro level as I use them often. I do feel negatively about brands / companies/ decks /apps with no Android presence in terms of loyalty. It's going to become an increasingly competitive market in the tarot / oracle /lenormand app field, just make sure you don't get left behind because your products are nicely designed and great ideas ultimately :)
 

seven stars

I think you are stating that you want to retain control of your art without relying on a digital publisher?

I'm not sure if that's what I'm suggesting. God, only at times like this do I wish I were 12 years old again. I'm of the wrong era to speak this new language.

I see 3 possible scenarios:

1) You publish through an existing Tarot App, with a large established based of users, which has an in-App deck store (this is what my "Tarot & Numerology" on iOS offers)

I haven't ruled this out, but there are just some things I'm not willing to do so far.

2) You pay someone to develop a Tarot App with your Art work and market and sell it yourself. Getting in line behind the 1000+ Tarot Apps already out there.

Again, a world I'm completely unfamiliar with - remember I just got my first smart phone this week. I had never downloaded an app till then. To me this sounds basically like what you would be doing for me - isn't it? You make the app, my artwork, & the marketing & selling I have no clue how that's done, I was just going to put it on my website & Etsy like everything else, or perhaps Solandia might consider making an app download page in here - that would be AWESOME.

Also, my ex was a programmer, he just mentioned to me yesterday that there are a ton of unemployed programmers who can be found online doing freelance programming. I'm not actively pursuing this route (actually I'm just too busy right now).

3) You market and sell the Art Work in an open digital format (.zip file with 78 card images, backs, cover etc) and encourage customers to load it into an open Tarot App like "Tarot & Numerology" for iOS, "UniTarot" for Android etc.

That's a possibility, however, MY main thoughts on doing an app at all weren't so much to get my decks out there as to bring more into the fold - to have something on an app that would get people to my website.

Apple forbids selling of content from 3rd parties through Apps in iTunes.
All in-app content must be paid for using iTunes.
Your suggestion of an in-app "account" where you self publish is technically feasible but prohibited by Apple's strictly enforced purchasing rules.

And so it shall come to pass that Apple will fall to the same fate as the major record labels and major card publishers. Indies rule. We don't care if we don't sell by the truckload.

(1) You don't like because you lose control, relying on a digital publisher to market and sell for you and send you the royalties once a month.

We're rebels, hon. Renegades. Very difficult to work with.

(2) It's expensive. Not just to develop, but to update, bug fix and cover maintenance costs. I just re-newed my annual publisher subscription to iTunes, $100 per year before you earn anything! The mobile "public" seems to think every App makes a millionaire. It doesn't. 1 in 10,000, maybe... The other 9,999 end up out of pocket or break even.

ya I just don't do expensive, & I don't expect millions of dollars either. $100 per year isn't expensive, though, I'd do that. My Wix website may not be the most ideal situation - I've heard Go-Daddy is the way to go, but Wix is super user friendly & very flexible & I like it and THAT is over $200 a year with the shopping cart & domain name.

(3) This is just asking for rampant piracy. You know this because you said "have the artist put the graphics in the app themselves & lock it or something". You can't "lock" anything. If someone is determined enough they'll get a digital copy of your art work. Either by cracking open the App, taking App screen, scanning in a printed deck or finding a digital copy of a printed deck on a file sharing website.

This may not be something ANY app creator could prevent, by the sounds of it.

This was the same issue that the Music industry faced a decade ago.
They wanted to continue to retain control but the music consumers had other ideas.

Musicians had other ideas - not consumers. Musicians went indie. Tarot makers are going indie.

Downloading was much easier than going to the CD shop.

Musicians are a creative lot.

In the end the Music industry had to go with the times and hand over distribution to Apple and others who had the digital channels to customers.

But now Apple is behaving like a major music label. They should know better.

Those who are willing to pay for your art work will, just as with music.

That's the hope. So far so good.

Anyone can download illegal copies of any songs but people prefer to pay, stay legal and receive quality digital products.

From what I can tell, people prefer to do what's cheap & easy. That's why people started downloading instead of going to the record shop, just as you said. There's a huge difference, though, in music & tarot cards. When you hear a song, it doesn't matter if you hear it on your phone or on a CD. Tarot cards are a tactile thing, though. There's something about owning the actual deck of cards and laying them out, shuffling them, etc. I doubt Tarot cards will go the way of 8 track tapes, & that isn't even the point with apps, it's hopefully to expose people to your work, & attract people to your site. For me, that's all I'd be interested in doing. Meaning, APPS or downloads are not the "next generation" of Tarot.
 

rwcarter

Moderator Note

The cross-platform issue has been discussed and will need to be one of those issues that folks agree to disagree on. The want has been noted and the difficulties have been explained.

Let's please return the discussion to what features people like/dislike in existing apps and what other features people wish to see in future or updated apps.
 

Callanish

(2) I like Uni Tarot's way of shuffling a lot better

(3) I like Uni Tarot's way of choosing a spread better, and how the spread looks.

Getting back to the thread topic of the functionality of the Apps maybe Seven Stars could elaborate more on these 2 points?
What is it you prefer about these features?

Callanish
 

Halite

I use this app and I lovelovelove it, it is fantastic in so many ways!

The only thing that I would like to see it do is be able to pick through the deck in the manner that the "Timing Spread" uses but with less restrictions (i.e looking for the Wheel of Fortune).

For example, I might want to go hunting through my physical deck, dealing one card a time until I came up on a (say) significator card and then take a look at the cards immediately before and after it for a past and future reading.

Or I may want to deal the cards one at a time and stop at the 13th card, or stop when I see an Ace, or things of that manner.

Something where I could have the whole deck shuffled and the same selection screen that you already have, but that I could turn the cards over one by one with no limitations on how many or when I need to stop.

Does that make sense?
 

seven stars

Getting back to the thread topic of the functionality of the Apps maybe Seven Stars could elaborate more on these 2 points?
What is it you prefer about these features?

Callanish

Well like I said I'm really new at "apps" & the way you can mix up the cards, maybe that's nothing new but it's new to me & I thought it was clever & kind of fun to riffle through & pick out which cards I wanted from a jumble of cards rather than have them laid out & picking from a graph of cards (if that makes any sense at all?) And I liked the colors. Deep blues & purples. The face page is simple, all you have in the menu is "new spread", "choose deck" & "saved spread". I like the white font on black background better than black font on white background.

But it doesn't have links to anyone's website that I can see, and it doesn't have the option of being a reader on the site. I still do want to learn how to become a reader on someone's app site - that's awesome.
 

Callanish

I use this app and I lovelovelove it, it is fantastic in so many ways!

The only thing that I would like to see it do is be able to pick through the deck in the manner that the "Timing Spread" uses but with less restrictions (i.e looking for the Wheel of Fortune).

For example, I might want to go hunting through my physical deck, dealing one card a time until I came up on a (say) significator card and then take a look at the cards immediately before and after it for a past and future reading.

Or I may want to deal the cards one at a time and stop at the 13th card, or stop when I see an Ace, or things of that manner.

Something where I could have the whole deck shuffled and the same selection screen that you already have, but that I could turn the cards over one by one with no limitations on how many or when I need to stop.

Does that make sense?

This makes perfect sense and adding it to the App wouldn't be difficult at all.

The only issue I see with it is framing a context around it.
99% of users who install a Tarot App are beginners and new to Tarot.
What name would you give a feature like this? ("free form", "card search", ...?)
I will get emails from users asking "what's this for, how do I use it?, can you please give more information with this feature?"

Here on AT I'd expect to get requests for specialist uses of Tarot.
Like using pre-selected significators, courts cards & Majors only, Majors only, etc
Your request is a good one as it's got me thinking again about how to better support the "expert" users. My focus so far has been on learners.

Callanish
 

Halite

This makes perfect sense and adding it to the App wouldn't be difficult at all.

The only issue I see with it is framing a context around it.
99% of users who install a Tarot App are beginners and new to Tarot.
What name would you give a feature like this? ("free form", "card search", ...?)
I will get emails from users asking "what's this for, how do I use it?, can you please give more information with this feature?"

Here on AT I'd expect to get requests for specialist uses of Tarot.
Like using pre-selected significators, courts cards & Majors only, Majors only, etc
Your request is a good one as it's got me thinking again about how to better support the "expert" users. My focus so far has been on learners.

Callanish

Yes I think "free form" is likely the best description. Flip through your (in app) deck one card at a time, stop when you feel like it.

Good for beginners just to view the deck, to experience it one card at a time. Very similar to your "Create Your Own Spread" option where instead of the app being hard coded to stop at 6 or 10 or 3 cards, it let's you create a spread of however many cards you feel you need, and if you feel "oh I maybe need one more" or to pull a clarifying card, the option is there. Also solves by other biggest issue with this app is that sometimes I need to pull more than the 10 or 12 cards it allows under the "Create Your Own" option.

Long story short, it gives the app a little bit more of the functionality of having a physical deck in front of you.

Thank you very much for taking the time to consider my suggestions. I was delighted to see you on here! Like I said, I love this app to bits and I use it constantly!
 

Celtictarot

I have an issue with an app, I can't directly address the app in question as it is not in what the thread is about apparently. There is another app that I can't specifically mention, but you can't see the structure of the spread. There is something I would like to see with fools dogs apps, the ability to share what you draw on Facebook like galaxy tone apps do.
 

Callanish

I have an issue with an app, I can't directly address the app in question as it is not in what the thread is about apparently. There is another app that I can't specifically mention, but you can't see the structure of the spread. There is something I would like to see with fools dogs apps, the ability to share what you draw on Facebook like galaxy tone apps do.

This thread is getting a bit too "App customer support". I'm happy to take feature suggestions/improvements for my own App etc but maybe these would be better sent in a private message to me or we could start a whole new thread "App feedback from users to developers"?

I'd like to see a whole new category being created here on AT.
"Aeclectic Tarot Forum > Tarot > Tarot Apps"
It has quickly become a huge area of growth, interest and evolution.

My hope, when I created this thread, was to talk about new features, preferred methods, ways that Tarot can find it's own place in digital rather than just trying to emulate the use of printed cards.

Celtictarot - you could just take a screen shot and then go to your Facebook App, and post the screen shot that was saved in your photos.
Not as nice as having a button to do it all for you but it's a work around.
I have a "Share" button on spread views in "Tarot & Numerology" which offers FB, Twitter, Email, SMS, Instagram & Tumblr.
Usage stats tell me it's not used very often, I even considered dropping it in the most recent release.
Is this a feature that folks like to see in their Tarot Apps?

Callanish