Troubadour
To me the five of wands is not strife at all. I look at the card and see challenge. "up for a challenge" or "a sporting challenge" or "the situation will be challenging." It is more sport than fight, but in any competition, there's this aspect of challenge, not conflict. At worst, I might see "a competitive situation." but it depends on what I'm reading thematically and where the card is in the story. But you're right, it was never about strife, at least to me.