Agviz, my first thought was that you'd gotten the "Edith Waite" but you haven't. The Magician card looks like the one on the box cover though. I can't get to my decks right now (grumble, grumble) to compare mine, which I'm pretty sure has multi-lingual titles (so therefore smaller art). Your link takes me to pics that look like the ones in my deck that I can't get to. I don't remember what the backs look like though.
I wonder if their printer switched decks on LoS or if LoS has changed what they're packaging as the PCS RWS Tarot? Hopefully the former and not the latter, cause that would be a disastrous PR move for them, especially if they're advertising something else completely on their website. Cause folks are not going to be happy and they're going to tell all their closest internet friends about that.
If you haven't already, email them immediately about this and include the picture you uploaded here!
Rodney